SEO · Yandex and Google

SEO services with 30%+ traffic growth in 3 months

A transparent strategy, an experienced team and steady growth in rankings and leads. Website promotion that works for your business.

  • 16 years in SEO — we have been promoting websites since 2010
  • White-hat methods — by the search engines' rules, no manipulation
  • A monthly report on rankings, traffic and conversions
YandexGoogleYandex WebmasterGoogle Search ConsoleYandex MetricaYandex BusinessYandex DirectSchema.orgAlice AIChatGPT
Why SEO

The most cost-effective channel over the long run

Advertising brings in customers only while you pay for clicks. SEO works differently: what you invest in your site, content and reputation keeps generating leads for months and years.

0 ₽

per visit from search: the traffic does not stop when the ad budget runs out

No pay-per-click
Trust

many users are more willing to choose companies from the organic results than from ad blocks

Organic search
Years

structure, copy and links keep working: the effect accumulates instead of resetting to zero

Compounding effect
+ AI

AI assistants rely on sites that are highly visible in search: SEO is the foundation of GEO

Visibility in AI assistants
What our SEO service includes

Comprehensive work, not just "buying links"

01Audit and strategy

In-depth analysis of your site and competitors: we find the weak spots and determine what will drive growth fastest.

02Keyword set

We collect the search queries your customers use and map them to the pages of your site.

03Technical optimization

Page speed, indexing, structure, meta tags, structured data — so search engines understand your site correctly.

04Content

Our copywriters write texts that attract traffic, hold attention and prompt action.

05Commercial factors

Prices, contacts, terms, reviews and trust signals — what affects both rankings and the customer's decision.

06Links and mentions

Ethical growth of your backlink profile and mentions on relevant platforms — no spam, no penalties.

07Regional SEO

One city, several regions or all of Russia — the strategy depends on your geography.

08Analytics and reporting

Rankings, traffic, conversions and user behavior — in a monthly report with clear conclusions.

Free tool

Express website check

In 30 seconds we check the technical foundation your rankings depend on: indexing, speed, headings, structured data, sitemap, and access for search and AI bots.

We only check public data: the home page, robots.txt, sitemap and llms.txt.

?

Your site's score and a list of what to fix first will appear here.

The express check assesses technical conditions only. A full SEO audit covers structure, content, competitors and growth opportunities — and we do it for free.

How we work

A transparent process with no "black box"

First month
We plan
  • Audit of your site and competitors
  • Keyword research
  • Six-month work plan — adjusted after the first month's analytics
Every month
We work
  • We complete the planned tasks
  • If new tasks come up, we handle those too
  • Technical optimization, content, links
Every month
We report
  • Detailed report on the work completed
  • Rankings and traffic analytics
  • Conclusions and the plan for next month
Always
We stay in touch
  • We answer your questions as the work progresses
  • We have in-house developers for site improvements
  • You can add paid ads while SEO builds up
Pricing

Base prices for SEO

The plans give you a feel for SEO pricing. The exact cost depends on the scope of work and your site's industry — we will name it after a free audit.

Standart
50,000 ₽/month

For local businesses: regional projects and small online stores

Discuss
Business
120,000 ₽/month

For growing businesses: multi-regional stores and projects in competitive niches

Discuss
Premium
from 150,000 ₽/month

For market leaders: large marketplaces, portals and complex websites

Discuss
What affects the cost of SEO
  • Keyword volume. The number of key phrases to target and the traffic goals you set.
  • YMYL topics. Health, finance, law, education, safety — promotion is harder and may cost more.
  • Geography. One region or several; for example, SEO in Moscow costs more than in a small town.
  • Site history. The amount and quality of previous development and SEO work done by other contractors.
  • Technical fixes. The cost and time of fixing issues found in the technical audit.
  • Competition in your niche. A good indicator is the cost of paid search traffic in your industry.
SEO + GEO
Visibility in search and in AI assistants

More and more customers ask ChatGPT, Alice and GigaChat for advice. AI assistants rely on websites that rank well in search, so SEO and GEO work best when developed together. We measure AI visibility with our own tool, PromoLab AI Radar.

Learn about GEO
Alexander Nikolaev, Head of PromoLab
A word from the founder

Alexander NikolaevHead of PromoLab
Reviews

All reviews

Before working with PromoLab, we had worked with several well-known website promotion companies and freelancers. It was a bitter experience, because none of them delivered even a tenth of the results that Alexander and his team achieved. The success of our business is PromoLab's achievement too!

Alexander Kravchenko
Alexander KravchenkoCEO, Megalogistika

We are completely satisfied with our cooperation with PromoLab. A professional approach, lightning-fast responses to our requests and strong results—that is how their work can be summed up in a few words.

Alexander Dembovsky
Alexander DembovskyBusiness Development Director, M-Technology

After turning to PromoLab, we optimized our budget and increased our average conversion rate 2.5 times. For some traffic sources the conversion rate was around 40%. Despite such strong results, the team keeps suggesting new tools and working to improve performance

Olga Foshchan
Olga FoshchanDeputy CEO, MF Invest

We partnered with Promolab to design our website. We found them incredibly helpful and patient as we really didn't know what we wanted. Alex met with us on numerous occasions and we found the whole process a great experience. We ended up with a website we loved. I would definitely recommend Promolab - you won't be disappointed.

Mike Weber
Mike WeberCEO Sartale
Questions and answers

Frequently asked questions about SEO

How long will it take to get my site into the top 10?
The time it takes to see visible SEO results varies depending on many factors, including the current state of your website, the competition in your niche and the optimization strategies chosen. Usually the first changes are noticeable within a few months, but the full effect can take anywhere from several months to a year.
When should I start SEO for my website?
The ideal time to start depends on your business situation, goals and competitive environment. In general, however, we recommend starting SEO as early as possible. It often makes sense to bring SEO specialists in at the website design stage. That way the site gets the right structure from the search engines' point of view and will not have to be rebuilt later.
What guarantees can you give regarding SEO results?
SEO is a process that depends on many factors, including the strength of your brand, search engine algorithms, competition and changes in user behavior. That said, we guarantee professional execution of all optimization work, transparency in everything we do and regular progress reports.
What methods do you use to stay within the search engines' rules?
We follow SEO best practices and guidelines, taking into account every search engine algorithm update. Our methods are based on organic content optimization, ethical link building, technical optimization and creating a high-quality user experience.
What are your rates and how do I start working with your agency?
Our rates depend on the scope of work, the type of services and the needs of your business. For a detailed consultation and a cost estimate, please contact us via the contact form on the site or by phone. We will be happy to discuss your needs and offer the best solution for your business.
How do you measure the effectiveness of your work and which metrics do you track?
We use a range of metrics to evaluate SEO performance, such as search engine rankings, organic traffic, conversions, on-site user-behavior indicators and more. This data helps us understand how our efforts affect your website and adjust the strategy based on the results.
Do you have developers who can build or improve a website?
Yes, we have experienced developers who can build a new website from scratch or make the necessary improvements to an existing one. We have expertise in building custom web solutions as well as in technical optimization to make sure your site performs well.
Is it worth running ads alongside SEO?
Yes, and it is an extra boost rather than a replacement. We offer paid search setup in Yandex and Google: while SEO is gaining momentum, ads deliver quick traffic and the first sales. Timelines and payment are discussed individually, and a manager will prepare a proposal to fit your budget.
Free
Free SEO audit of your website

We will run a basic technical audit and show you the main issues holding back your rankings.

  • We need your website address and, if possible, access to Yandex Metrica and Yandex Webmaster — if you don't have them, we will set them up
  • Send us a list of the keywords you want to rank for, if you have one
  • See a sample audit (PDF)
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